The Opal Store, located in one of the major shopping malls in northwest Tehran, was designed by Saye Architecture Office to introduce a new home and kitchen accessories brand. The concept was to create an environment that feels both luxurious and welcoming, allowing visitors to experience the products in a setting reminiscent of a refined home interior.
Different corners of the store were designed to recreate domestic spaces, showcasing the brand’s accessories in context. The main hall presents the products in a clear and object-oriented layout, enhanced by decorative lighting that highlights their form and material quality.
An outdoor area features a vertical landmark element and a water feature that draws attention from passersby. The use of plants in the exterior extends seamlessly into the interior, visually and spatially merging the two environments. This green continuity even extends onto the store’s ceiling, reinforcing the sense of natural flow and cohesion throughout the space.
